Official Details on WWE: The Attitude Era DVD, Brock Lesnar Update

July 23, 2012 by Daniel Bee

[Information shared via WWEDVD.com.au Australia.]

The following is the official synopsis for WWE: The Attitude Era, on the way for the end of 2012.

It reveals this one is planned to be a 3-Disc DVD (Blu-ray coming too), and with no mention of a documentary we can currently assume this will be more of a compilation release led by a host, or perhaps short interviews and video packages introducing footage.

In the late-90s, WWE was struggling for ratings survival while a cultural shift in the viewing audience’s taste was occurring. “Saying your prayers and taking your vitamins” had lost its luster amonth the rebellious masses who preferred “flipping the bird” and “laying the smackdown”… Enter Stone Cold Steve Austin, The Rock, Triple H and Mankind and the notorious crop of edge and fearless Superstars who ushered in The Attitude Era.

Now in this 3DVD set fans can own all the infamous moments from this controversial and revolutionary eta that redefined sports entertainment for an entire generation. Over 8-hours of envelope-pushing content includes all the agression, antics and innuendos that proved to be the perfect cocktail for an explosion of popularity.


The planned title for the Brock Lesnar DVD and Blu-ray which hits stores at the end of October is Brock Lesnar: Here Comes the Pain – Collector’s Edition. We recently reported that the documentary included in the 2003 Lesnar DVD will be re-released on to this one, with about 30 minutes of new interviews with Brock, plus career matches.

That’s available to pre-order now over here, along with the upcoming CM Punk DVD too.

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30 Comments left on this article...

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  1. ChadWWE says:

    It only makes sense the blurring of the WWF Attitude logo has stopped. 10 years is enough time to show the courts the effort of name change. It would also explain why some footage was so poorly blurred. The audio WWF may still be edited though.

  2. WWEATTITUDEERA says:

    For the past ten years, video content from WWE’s “Attitude Era” (1998–2002) has been edited due to a lawsuit with the World Wide Fund for Nature over the WWF initials. All WWF “scratch” logos and references to the initials had to be blurred or edited out. This directive has now changed, at least in part.

    In regards to the former “scratch” logo appearing unaltered in video packages on Monday’s Raw, multiple sources within the company say use of the symbol in flashback sequences is now permitted, so brief clips no longer have to be blurred. However, it is unclear whether the permission extends to complete matches and other archival footage. One source believes the company wants to develop a strategy to cease the logo blurring before the launch of the WWE Network.

  3. LP1 says:

    PWInsider.com is reporting that the reason the WWF Attitude logo wasn’t blurred during Raw 1000 is because WWE is now allowed to show the logo during short clips. It is not confirmed whether or not full matches will be allowed to be blur-free yet. Either way, this is a definite plus and a big step towards getting the blurring of the attitude logo gone completely.

    • Dave says:

      That’s good news…the logo would unblurred but my guess is saying WWF is still forbidden. Still a step in the right direction.

      Anyways, still great news and hopefully they can strike a deal to show full matches and ppvs.

  4. SRB says:

    And Raw was great last night

  5. nightmare says:

    I would take the Brock one even if someone gave it to me for Free .Yes I hate him that much I think he an overrated Ass.

  6. Brad Attitude says:

    I’m picking up the Brock Lesnar dvd despite the documentary being re-released again. I hope the extra 30 minutes of new footage is worth the watch altogether. The DVD better be worth the price of it. Hopefully it will have Lesnar vs. Triple H (depending if the match is good).

  7. JFR_WWfE79 says:

    I noticed the samething too during the Austin/McMahon segment. My jaw dropped when I saw the WWF “scratch” logo unblurred. Anyway can’t wait for the set and see what will be included.

  8. Mongoose Wizard says:

    I noticed it as well! I got super excited yelling at everyone did you see the scratch logo they didn’t blur it!!! Boy I havn’t been that excited for a while! It was so good to see it in all it’s glory after all these years XD

  9. Brandon says:

    Is it possible that this DVD may be unblurred? There was an Austin/Vince segment on RAW 1000 with no blurring of the WWF scratch logos.

    • Steve says:

      I noticed the same exact thing! It must be too good to be true.

      • Dave says:

        I agree…possibly the contract between the Pandas and WWE expired since its been over 10 years and the E is free to use to scratch logo, but the E and Vince are the ones keeping them blurred to not confuse young fans or something…like how they have been doing the block logo recently.

        Not sure whats going on…it could just be a mistake for all we know.

        But i hope for the Attitude DVD coming out they got permission, but have my doubts.

        It was pretty awesome seeing the scratch logo unblurred on current WWE programming on number of occasions during the Austin/McMahon package…the logo was still pretty visable when they went over the catchphrase package too.

        • UKWWEFAN says:

          Yup Noticed that 2 when i was watching raw live last nite, it could be the fact since it was live and showing the austin and vince bear segment they couldn’t be bothered to blur out the scratch wwf logo so they just left it as it hoping people wont realise but obviously lot of people clocked on and saw the scratch logo lol, i marked out aswell even though i have lots of ppv uncensored and raw 1998/1999 tagged classic,
          I dont think the contract has expired, once a ruling takes place that’s it your not allowed to use that logo in this instance on any future projects, the only way they would be allowed to use the logo is if the wwf pandas went out of business and wwe make a claim in court to use the scratch logo back for future projects,
          If the ruling had expired even after 10 years they would left the scratch logo untouched and uncensored on the recent dvd Undertaker streak 20-0, but that didnt or maybe they were lazy and just used the anthology footage taken from wrestlemania anthology
          I hope the attitude era dvd is not blurred, i reckon the content is guna include raw, smackdown and ppv bouts,
          Cant wait how epic was raw but no stone cold steve austin lol 2 busy filming movies!!

  10. Ricky says:

    No documentary means I’ll wait for a content listing before I decide. I already have RAW 98/99 on DVD as well as all the PPVs from that era. A doc would have meant an instant buy.

  11. Simon says:

    If this set kicks off with the previously unreleased Sid vs. Bret Hart cage match from March 1997, this compilation could be a belter. In fact, the more 1997 footage the better, IMO – as the best highlights from 1998/99 have already been documented on many other sets.

  12. Scsa says:

    FINALLY! A word on the ATTITUDE ERA DVD!!! Though I don’t like the fact that it’ll b a 3Disc set without a Doc! This means the Blu-Ray will also b most probably a 2Disc no Documentary set 🙁

    Finally when they bring the Attitude Era back to us, we hav 2 put up with less footage n no Doc! I think it should be presented by J.R and Jerry ‘The King’ Lawler of by Mr McMahon and J.R.

  13. nightmare says:

    It all depends on how they do this set if I will buy it or not the same goes with the NWO one

  14. Manny says:

    If you want BLURRING all over, get the Attitude Era dvd!

  15. NickP says:

    Oh my God, I cannot wait for this set. The Attitude Era is the period of wrestling I think a lot of Old School fans miss because of the unpredictability, the crazy out of control segments, and the HOT moments with Sable and the other divas at the time. Also the competition with WCW and ECW helped with a lot of the eras success

  16. SRB says:

    Pretty excited for the Attitude era set. But, the set I’m most looking forward to this year is NWO. While I think sets like Lesnar, Attitude and Punk all can be great nothing will stand in the way of the NWO set.

  17. KarlKayfabian says:

    I think we will be fortunate to even see complete matches.

  18. neverAcquiesce says:

    Blurring is gonna destroy this set. Damn unfortunate.

  19. john peterson says:

    I know its one of the most important of the Attitude Era,But I hope they don’t put the Undertaker Vs Mankind Hell in a Cell match on this set.Its on 6 other sets and I have no desire to see that match on another DVD ever again.I wanna see a lot of unreleased. matches.I do hope they put matches from beyond Wrestlemania 17 since the Attitude Era didn’t end till May of 2002 in my opinion.

    • Anonymous says:

      When WWE released their timeline magazine a couple years ago, they had the Attitude Era ending in 2001, so if I were you I would not get my hopes up for matches from 2002.

    • Jose Patron says:

      What the hell happened in 2002 lol ??
      In 2001, Austin joined McMahon, and WCW was gone.
      That’s TWO end points right there.

  20. @imdjluis says:

    No documentary? That’s cool. I have a feeling it would be a kayfabe documentary from today’s stars talking about what they saw on TV back during this time. This really isn’t something that needs to be documented like that anyway. Just footage from that time is good. But really, they should just continue the Best of RAW series. They started with best of 1994/1995. They could just keep it going, and Best of RAW 1998/1999 would cover the attitude era.

  21. Geolink says:

    Holy crap, WWE. My pockets for the 4th quarter! Too many releases coming out during the same periods.

    NWO, Punk, Brock, WWE ’13, Attitude Era, Rock vs. Cena. What else?!

  22. Dave says:

    I assume it will be like Best of Nitro with matches from 97 til they officially changed the name to WWE and segments in-between the matches

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